What are Instagram Shoppable Posts?
Shoppable posts are a feature of Instagram which allows businesses from around the globe to embed shopping links into their native posts. This has been…
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Responding to Negative Online Reviews
User directory services such as Yelp and Google reviews have been a blessing and a curse for businesses of all sizes. On one hand, most…
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Social Media Strategy: The Good and The Better
Social media can make or break your brand. It can be the source of powerful word-of-mouth which can either bring customers flocking to your door,…
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Influencer Marketing Basics
A stunningly effective marketing campaign has the ability to take your product or service to new heights in terms of visibility, familiarity, and conversion. If…
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Going Viral: Ten Steps To Creating Exceptional Video Content
One of the key players in customer engagement these days is video. And why not? In the best cases, videos are entertaining, easily accessible, and…