MOMENTS OF INFLUENCE
Pinpoint interactions that influence consumer decisions
Pinpoint interactions that influence consumer decisions
What is the consumer trying to do?
What is motivating them to accomplish the task?
What process are they going through to accomplish their task?
Technology, people, places, content or media.
Thinking, feeling, doing.
Clock Tower Insight helps you identify specific consumer needs and touchpoints that provide the most influence over a purchase decision. This granularity is tremendously powerful in developing a customer experience that does the best job supporting the behavior you want to see duplicated most frequently in the market.
These studies allow you to identify the specific consumer behaviors that provide the most influence over a purchase decision. This granularity is tremendously powerful in developing a customer experience that does the best job supporting the behavior you want to see duplicated most frequently in the market.