The Decline of Marketing Funnels: What’s Next?
It’s a basic concept, the sales funnel. It’s one that’s held tried and true for decades. But it seems things are turning on their heads…
-
-
Through the SEO Funnel Rabbit Hole
Behind every E-commerce site, there is a conversion funnel. Every conversion funnel worth its salt does a bunch of things. Ideally it leads customers to…
-
Having Trouble Finding Your Branded Keywords?
A branded keyphrase is a search term that includes the name of a brand, a variation of a brand name, or the name of a…
-
Are You Indexed or Rolidexed? Prepping for Mobile-First Indexing
More and more searches are coming through smartphones instead of across a desktop. More than 50% of Google searches are taking place through smartphones on…